Last Updated: Sep 07, 2026
No. of Questions: 176 Questions & Answers with Testing Engine
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| Section | Weight | Objectives |
|---|---|---|
| Topic 1: New Products Process | 20% | - Stage-gate models - Process adaptation and improvement - Agile and hybrid approaches - Concept to launch phases |
| Topic 2: Tools and Metrics | 20% | - Design and development methods - Financial and non-financial metrics - Risk assessment tools - Concept generation tools |
| Topic 3: Market Research | 10% | - Segmentation and forecasting - Voice of customer - Qualitative and quantitative methods - Competitive intelligence |
| Topic 4: NPD Strategy | 20% | - Platform strategy - Strategic alignment and goals - Technology and product strategy - Corporate and innovation strategy - Intellectual property strategy |
| Topic 5: Life Cycle Management | 10% | - Maintenance and improvement - Platform and derivative management - Introduction, growth, maturity, decline - End-of-life decisions |
| Topic 6: Culture, Organization and Teams | 10% | - Innovation culture - Cross-functional teams - Leadership and collaboration - Organizational structures |
| Topic 7: Portfolio Management | 10% | - Project selection and prioritization - Resource allocation - Portfolio balancing - Pipeline governance |
Question 1
Cash cows are mature market opportunities. The market is still growing and the huge market share usually means terrific profits.
A. False
B. True
Question 2
A unit of work small enough to be completed by the team in one sprint iteration is called?
A. Product backlog item
B. TPS
C. Scrum
D. Concept evaluation
Question 3
Mission statements helps organizations to ____.
A. Plan to product launch
B. Borrow capital at a low rate
C. Focus people and resources
D. Initiate ideas
Question 4
Which of these considerations affect the product and platform roadmap?
I. When new technology is available for use in a next-generation platform product II. The rate and time at which competitors introduce new generations of platforms III. When the investment in a platform is paid off IV. How frequently the market demands freshening of the product line
A. I, II, III
B. II, III, IV
C. I, II, III, IV
D. I, III, IV
Question 5
A product platform is the set of all products in a product family.
A. False
B. True
Solutions:
| Question 1 Answer: A | Question 2 Answer: A | Question 3 Answer: C | Question 4 Answer: C | Question 5 Answer: A |
Humphrey
Leif
Moses
Raymond
Tobias
Abigail
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